Sephora Squad Finalists 2025. In selecting finalists, sephora also considered each brand’s vision, innovation, and current stage of product development. 﫶 we made the sephora squad 2025!!!

This program provides the opportunity to land paid 2020 sephora partnerships where finalists become connected with exciting sephora products and resources. Today, sephora north america revealed the names of eight bipoc brands selected for its 2025 accelerate program, a signature incubator designed to nurture and propel.